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ECMM6020: An Overview of Business and the ECom Arena

Description

ECMM6020 is a core course in the Master of Electronic Commerce program. It is directed at first term students in that program, especially those who have limited exposure to business and commerce issues.

 
Instructor
Dr. Sunny Marche
 
Marking Scheme
Written Case Studies(one group & one individual) 40%
Quizzes 30%
Final 30%
 
Deliverable Name and Purpose Due Date
Group Case

The group case gives the student a chance to explore a specific case around an e-commerce issue in a way that takes advantage of various perspectives each of the team members brings to the project

October 18,2001
Group Case

With the benefit of the feedback provided by the group case experience, individual students will address a seperate case likely involving a different set of management issues.

Nov 13,2001
Quizzes

The objective of the quizzes is to provide a focus for reviewing your command of the basic terminology and issues in each of the management domains. These will be short answer in nature.

See Timetable
Final Exam

The final exam will be a take home exam in which you will be expected to integrate the principles and issues of both business and e-commerce in addressing a case study, or possibly a series of questions.

Dec 7,2001