iDLab
copyright
Peter H. Gregson, 2002
Engineering & Computer Science
•engineering, software engineering,
systems analysis
•computer science research &
analysis
•conceptual, & detailed
multi-disciplinary technical design
•ergonomic, reliability, life cycle,
design
•production methods & process
control …
Industrial Design
Expertise
•aesthetics
•ergonomics
•societal/cultural knowledge
•bridging engineering,
marketing & business
Management &
Business
•market analysis
•market research
•economics
•distribution
•business strategy …
New Products
