The remotely administered questionnaire (Website
Analysis and MeasureMent Inventory)
5 factors identified:
Attractiveness
Efficiency
Controllability
Helpfulness
Learnability
60 questions, 12 questions per factor
10 minutes to complete
Remote administration addresses an international user base
Questionnaire responses showed concurrency with other
measures
Caution: subjects were (to a degree) ‘subject
matter experts’